Rolex offers a wide range of collections, each with unique appeal to collectors and first-time buyers. Here are some of the most popular models in Singapore’s luxury watch market:
The benchmark among divers’ watches. The original model was launched in 1953. This model is renowned for its distinctive dial and large luminescent hour markers. This Rolex timepiece is perfect for underwater conditions.
The Oyster Perpetual Cosmograph Daytona was first launched in 1963. A highly-accurate chronograph, it meets the needs of professional racing drivers. The Daytona collection is the benchmark for those who are into driving and speed.
A timeless, classic watch that withstands the changes in fashion and trends. This collection was first released in 1945 and pioneered the automatic changing date function, famously magnified by Rolex’s iconic Cyclops lens over the date display. Often crafted in classic Oystersteel or two-tone Rolesor, the Datejust remains a symbol of enduring elegance.
This collection was originally made as a navigation instrument for professionals traveling across the globe. The GMT-Master II is designed to display two time zones simultaneously, often featuring a robust, scratch-proof Cerachrom bezel. The original red and blue version earned the legendary ‘Pepsi’ nickname from enthusiasts, making it one of the most recognizable watches in the world.
How to Choose the Right Rolex
1. Match It to Your Lifestyle
• Everyday wear: Datejust, Oyster Perpetual
• Sporty/active: Submariner, GMT-Master II, Explorer
• Formal/business: Day-Date, Sky-Dweller
• Collectors: Daytona, rare references
2. Choose the Right Size
• 36–40mm: Great for slimmer wrists
• 40–42mm+: Perfect for larger wrists or sportier styles
Trying on different models in-store is the best way to find the perfect fit.
3. Set a Clear Budget
Your price range helps determine whether a new or pre-owned Rolex is the best choice, especially since some models hold extremely strong resale value.
4. Decide: New vs Pre-Owned
• New: Latest releases, factory-fresh
• Pre-owned: Better availability, access to discontinued models, competitive pricing.
Every pre-owned watch at Watch Exchange includes authenticity checks and a 12-month in-house warranty.
5. Identify What Matters Most
• Iconic look?
• Daily wearability?
• A specific colour or bezel?
If you’re still unsure, our specialists will guide you through every option based on your style and preferences.